Marketing

All organisations need a profile within their local community and with users/customers. Sometimes this is through hard copy and the printed word such as posters and fliers, but increasingly social media and websites are playing a bigger role.

Here are some tips to help you get your message across.

Have a question or can’t find what you are looking for? Contact us on communitysupport@communityfirstyorkshire.org.uk or 01904 704177.

Resources

Marketing Training & Events

Watch this space for future training and events from us. You can find out about training being provided by other organisations below.

Social media skills for volunteers – taking you beyond the basics

March 3, 2021

Event aims Many charities rely on social media to fundraise, garner support or recruit more volunteers. With limited funding and resources, it often falls to volunteers to put on the social media hat. If you’ve been asked to help out...

Zoom

£0 - 24

Social Media Training: How to find the volunteers you need

February 3, 2021

Event aims Volunteer engagement is changing – in a Covid world, everything is done online, including how you recruit volunteers. How do you use twitter, Facebook and LinkedIn to expand your volunteer base? Remembering that every one of your followers...

Zoom

£0 - 24

Marketing Resources

Click on the links below to find resources

Social Media and Digital Marketing

Charity Digital – the best free marketing templates for charities: Discover the best free marketing templates to help your charity draft a high-level marketing plan for your digital campaign or overall strategy.
Charity Digital – Connecting your cause to Covid-19: a topical update on making your digital marketing relevant during the pandemic.
NCVO – Digital communications for successful campaigns: easy to follow, comprehensive resources on what you need to know.
Small Charities Coalition – An introduction to social media for small charities: YouTube video on setting up on Twitter, Facebook, Instagram and LinkedIn
Media Trust – Eight golden rules of Instagram for charities: bitesize YouTube video on how to make the most of your Instragram account.
Media Trust – Four ways to boost your social media content: some great top tips on improving your social media interaction
Media Trust – 15 Digital Resources for Community Groups: it’s worth taking a look at these useful tips for improving your social media accounts.
DSC – charity digital marketing: five practical tools: great whistle stop tour of some useful digital tools.
North Yorkshire Learning Zone – introduction to social media – get to grips with social media for your organisation.

General Marketing

Care2 toolkits & guides: Care2 creates and curates free guides each year. Visit their website and discover the latest strategies in nonprofit fundraising and communications.
NCVO – Getting your message across: effective writing for everyone
NCVO – Communicating your charity’s message: get the basics right
Media Trust – 10 Tips for Improving your Charity Communications and Sustainability

Training from other providers